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CONTACT: Jennifer Powalski
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Office: (516) 622-8334

IslandersTV Experiences Breakthrough Growth — Proves Hockey Fans Across North America Want More

NeuLion’s Integration of IPTV Service is a Success with New York Hockey Teams — Leading to Recent Launch of Rangers On Demand

 

Plainview, NY — May 7, 2007 — NeuLion Inc., the company driving convergence between television and the internet, proudly announces the success of IslandersTV, which has surpassed its 10,000th subscriber since its debut at the beginning of the 2006/2007 hockey season.

IslandersTV is the first 24 hour channel providing original content created by the New York Islanders and its partners. IslandersTV delivers behind the scenes content that is not available on any other “typical” media outlet and gives fans a VIP insider experience right from their own computer.

NeuLion’s iPTV technology is the delivery vehicle for Islanders TV. In a rapidly changing media environment, NeuLion delivers a turn-key iPTV solution which allows IslandersTV to offer new and exciting content daily. This TV experience over the web provides on-demand programming for hockey fans any time, anywhere in the world. Using an existing high-speed Internet connection, NeuLion’s iPTV Technology delivers high quality video to a subscriber’s computer.

Viewers can play, pause, fast-forward, rewind and stop action on their screen. “Community features” bring fans together by allowing them to upload their own videos, debate different topics in public forums and watch up to five videos at a time. For fans, it’s a way to access the latest news and information on the team they hold in such high regard. For the Islanders, it’s an outstanding way to reach the fans that are the lifeblood of the organization.

“The New York Islanders couldn’t be happier with the first season of IslandersTV. In a short time, over 11,000 registered users have signed on, and the reception we are getting from our fan base has been nothing short of overwhelming. We have always looked at finding new ways to satisfy our passionate fans from all over the world, and have never found a better way than with IslandersTV. Season one was an incredible success, and we will be vibrant and aggressive in the off-season to give our fans new and exciting content each and every day,” said Josh Bernstein, Vice President of Marketing and Communications of the New York Islanders.

IslandersTV features include: one-on-one with head coach Ted Nolan, in-depth interviews with the GM Garth Snow, daily shows from Islanders’ practice, interviews with Islanders legends, weekly reporter roundtable shows, pre and post game coverage and rare behind the-scenes footage.

The success of IslandersTV has led to the recent launch of Rangers On Demand, founded by the New York Rangers hockey team. The PC based service delivers a similar type of content and is powered by NeuLion via their official website www.newyorkrangers.com to fans worldwide.

“We welcome the opportunity to work with other hockey clubs and bring this amazing service to their fans,” said Chris Wagner, Executive Vice President and Co-Founder of NeuLion Inc.

IslandersTV launched in September 2006 and is currently open to the public through the New York Islanders official website www.newyorkislanders.com. To date, there are approximately 680 videos available on the service, many of which give an “insider’s look” into the team and organization. Sponsors have embraced this new platform and are looking forward to expanding their relationships with the New York Islanders through this new way of reaching a broader audience.

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About NeuLion
Based in Plainview, NY, NeuLion works with content partners to develop end-to-end solutions for multimedia IPTV services. The NeuLion iPTV Platform encodes, delivers, stores and manages an unlimited range of multimedia content, and the Operational Support System (OSS) maintains all billing and customer support services. NeuLion content partners are responsible for content aggregation and the sales and marketing for the individual IPTV service.

NeuLion was founded by a group of former Computer Associates (CA) Executives who have been in the software and content delivery business for upwards of 20 years.

For more information on the NeuLion and IPTV, please visit www.neulion.com.