Major League Baseball
Players Association to Launch
All-New Digital Home for the Players' Union
PLAINVIEW, NY - September 12, 2016 - NeuLion, Inc. (TSX: NLN), a leading technology product and service provider specializing in the broadcasting, distribution and monetization of live and on-demand digital video content to Internet-enabled devices, today announced it has been selected by the Major League Baseball Players Association (MLBPA) to launch an all-new digital destination for news and features about the MLBPA and its members. The partnership gives fans and media a new and exciting way to stay connected with the best players in the world of baseball.
The new MLBPA destination – www.MLBPlayers.com -- is designed to be the digital voice for the MLBPA and its members, offering fans more content and visibility around the players and the issues important to them on and off the field.
The NeuLion Digital Platform will enhance and support the MLBPA's content distribution strategy with new stories, new videos, integrated social media, player features and more. The all-new digital destination gives baseball fans the best experience on PC, mobile or tablet devices.
We picked NeuLion to help elevate our digital game, and we look forward
to tapping into their extensive experience working with the largest brands
in professional and college sports to help us communicate our key messages
in real and near-real time." - Tony Clark, Executive Director of the MLBPA.
“This is a great opportunity for NeuLion to highlight our technology and services for the Major League Baseball Players Association,” said Roy Reichbach, President and Chief Executive Officer of NeuLion. “We are excited to be the platform of choice for the MLBPA, and to enable the story telling about American's greatest game from the Players' perspective.”
The robust new digital destination, powered by the NeuLion Digital Platform, will give the Players a digital voice across multiple device platforms, so they can participate in conversations about baseball, anywhere and anytime.
NeuLion, Inc. (TSX: NLN) offers solutions that power the highest quality digital experiences for live and on-demand content up to 4K on any device. Through its end-to-end technology platform, NeuLion enables digital content management, distribution and monetization for content owners worldwide including the NFL, NBA, World Surf League, Univision Deportes, Euroleague Basketball and others. NeuLion also operates a robust consumer electronics licensing business that has enabled over 1 billion devices worldwide with secure, high-quality video streaming, and delivers a DivX consumer software offering that has been downloaded over 1 billion times. NeuLion's customers include major sports, entertainment and global content companies as well as major consumer electronics manufacturers and software companies. NeuLion is headquartered in Plainview, NY. For more information about NeuLion, visit www.NeuLion.com
About the Major League Baseball Players Association
The Major League Baseball Players Association (www.mlbplayers.com) is the collective bargaining representative for all professional baseball players of the thirty Major League Baseball teams and serves as the exclusive group licensing agent for commercial and licensing activities involving active Major League Baseball players. On behalf of its members, it operates the Players Choice licensing program and Players Choice Awards, which benefit the needy through the Major League Baseball Players Trust, a charitable foundation established and run entirely by Major League Baseball Players. Follow @MLB_Players; @MLBPAClubhouse; @MLBPlayersTrust.